By now you possibly have noticed that for a second year running, hugely popular pan-African show, Big Brother Africa (BBA), is not happening in 2016.
According to a statement from Mnet, the show is still under evaluation and thus not part of the upcoming programming schedule.
But other schools of thought say the show is not coming back because of financial issues. It is said that with dwindling ratings, the show lost advertisers and it became hard to run an expensive show.
Wasike told The Observer, "I think the show has failed because it failed to have a follow- up program that would have the previous contestants be looked upon as people that society would aspire to be. When you are out, it's back to being in a jungle, yet you have been put up there in public."
In his view, people did not see the value of actually being in the house, thus the failure to get suitable candidates. Other contestants, however, have Big Brother to thank for transforming their lives. Gaetano was catapulted to continental TV fame thanks to BBA.
At the moment, two things are certain: a full rebrand and strategizing of the show; if not, then the station would have killed the goose that laid the golden eggs. For now, South Africa has had national seasons of its own Big Brother, as has Angola.
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